Creating and marketing new products : viewpoints of leading authorities / collated and edited by Gordon Wills, Roy Hayhurst, David Midgley. viewpoints of leading authorities /

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Bibliographic Details
Main Author: Wills, Gordon
Other Authors: Hayhurst, Roy, Midgley, David
Format: Book
Language:English
Published: St Albans : Crosby Lockwood Staples, 1973
Subjects:
New products
Product management
Marketing
Tags: Add Tag
marketing 1

MARC

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