APA (7th ed.) Citation

East, R. (1991). Changing consumer behaviour / Robert East. Cassell.

Chicago Style (17th ed.) Citation

East, Robert. Changing Consumer Behaviour / Robert East. London: Cassell, 1991.

MLA (9th ed.) Citation

East, Robert. Changing Consumer Behaviour / Robert East. Cassell, 1991.

Warning: These citations may not always be 100% accurate.