Hafer, W. K., & White, G. E. (1989). Advertising writing : putting creative strategy to work / W. Keith Hafer, Gordon E. White: Putting creative strategy to work (3rd ed.). West.
Chicago Style (17th ed.) CitationHafer, W. Keith, and Gordon E. White. Advertising Writing : Putting Creative Strategy to Work / W. Keith Hafer, Gordon E. White: Putting Creative Strategy to Work. 3rd ed. St. Paul: West, 1989.
MLA (9th ed.) CitationHafer, W. Keith, and Gordon E. White. Advertising Writing : Putting Creative Strategy to Work / W. Keith Hafer, Gordon E. White: Putting Creative Strategy to Work. 3rd ed. West, 1989.
Warning: These citations may not always be 100% accurate.