Zikmund, W. G., & D'Amico, M. (1989). Marketing / William Zikmund, Michael D'Amico (3rd ed.). Wiley.
Chicago Style (17th ed.) CitationZikmund, William G., and Michael D'Amico. Marketing / William Zikmund, Michael D'Amico. 3rd ed. Wiley, 1989.
MLA (9th ed.) CitationZikmund, William G., and Michael D'Amico. Marketing / William Zikmund, Michael D'Amico. 3rd ed. Wiley, 1989.
Warning: These citations may not always be 100% accurate.