Schoner, B., & Uhl, K. P. (1975). Marketing research : information systems and decision making: Information systems and decision making (2nd ed.). Wiley.
Chicago Style (17th ed.) CitationSchoner, Bertram, and Kenneth Paul Uhl. Marketing Research : Information Systems and Decision Making: Information Systems and Decision Making. 2nd ed. New York ; London (etc.): Wiley, 1975.
MLA (9th ed.) CitationSchoner, Bertram, and Kenneth Paul Uhl. Marketing Research : Information Systems and Decision Making: Information Systems and Decision Making. 2nd ed. Wiley, 1975.
Warning: These citations may not always be 100% accurate.