APA (7th ed.) Citation

Gabor, A., Bates, J. M., Granger, C. W. J., & Watkins, T. (1988). Pricing : concepts and methods for effective marketing / André Gabor ; with appendices by John M. Bates, Clive W.J. Granger, Trevor Watkins: Concepts and methods for effective marketing (2nd ed.). Gower.

Chicago Style (17th ed.) Citation

Gabor, André, John M. Bates, C. W. J. Granger, and Trevor Watkins. Pricing : Concepts and Methods for Effective Marketing / André Gabor ; with Appendices by John M. Bates, Clive W.J. Granger, Trevor Watkins: Concepts and Methods for Effective Marketing. 2nd ed. Aldershot: Gower, 1988.

MLA (9th ed.) Citation

Gabor, André, et al. Pricing : Concepts and Methods for Effective Marketing / André Gabor ; with Appendices by John M. Bates, Clive W.J. Granger, Trevor Watkins: Concepts and Methods for Effective Marketing. 2nd ed. Gower, 1988.

Warning: These citations may not always be 100% accurate.