APA (7th ed.) Citation

Berger, A. A. (1991). Media research techniques / Arthur Asa Berger. Sage.

Chicago Style (17th ed.) Citation

Berger, Arthur Asa. Media Research Techniques / Arthur Asa Berger. Newbury Park, Calif. ; London: Sage, 1991.

MLA (9th ed.) Citation

Berger, Arthur Asa. Media Research Techniques / Arthur Asa Berger. Sage, 1991.

Warning: These citations may not always be 100% accurate.