APA (7th ed.) Citation

Bogart, L. (1984). Strategy in advertising : matching media and messages to markets and motivations: Matching media and messages to markets and motivations (2nd ed.). NTC Business Books.

Chicago Style (17th ed.) Citation

Bogart, Leo. Strategy in Advertising : Matching Media and Messages to Markets and Motivations: Matching Media and Messages to Markets and Motivations. 2nd ed. Lincolnwood, Ill.: NTC Business Books, 1984.

MLA (9th ed.) Citation

Bogart, Leo. Strategy in Advertising : Matching Media and Messages to Markets and Motivations: Matching Media and Messages to Markets and Motivations. 2nd ed. NTC Business Books, 1984.

Warning: These citations may not always be 100% accurate.