APA (7th ed.) Citation

Bird, D. (1989). Commonsense direct marketing / Drayton Bird (2nd ed.). Kogan Page.

Chicago Style (17th ed.) Citation

Bird, Drayton. Commonsense Direct Marketing / Drayton Bird. 2nd ed. London: Kogan Page, 1989.

MLA (9th ed.) Citation

Bird, Drayton. Commonsense Direct Marketing / Drayton Bird. 2nd ed. Kogan Page, 1989.

Warning: These citations may not always be 100% accurate.