APA (7th ed.) Citation

Backer, T. E., Rogers, E. M., & Sopory, P. (1992). Designing health communication campaigns : what works? / Thomas E. Backer, Everett M. Rogers, Pradeep Sopory: What works? Sage.

Chicago Style (17th ed.) Citation

Backer, Thomas E., Everett M. Rogers, and Pradeep Sopory. Designing Health Communication Campaigns : What Works? / Thomas E. Backer, Everett M. Rogers, Pradeep Sopory: What Works? Newbury Park ; London: Sage, 1992.

MLA (9th ed.) Citation

Backer, Thomas E., et al. Designing Health Communication Campaigns : What Works? / Thomas E. Backer, Everett M. Rogers, Pradeep Sopory: What Works? Sage, 1992.

Warning: These citations may not always be 100% accurate.