APA (7th ed.) Citation

Majaro, S. (1993). The essence of marketing / Simon Majaro. Prentice-Hall.

Chicago Style (17th ed.) Citation

Majaro, Simon. The Essence of Marketing / Simon Majaro. London: Prentice-Hall, 1993.

MLA (9th ed.) Citation

Majaro, Simon. The Essence of Marketing / Simon Majaro. Prentice-Hall, 1993.

Warning: These citations may not always be 100% accurate.