APA (7th ed.) Citation

Levitt, T. (1986). The marketing imagination / Theodore Levitt (New, expanded ed.). Free Press ;.

Chicago Style (17th ed.) Citation

Levitt, Theodore. The Marketing Imagination / Theodore Levitt. New, expanded ed. New York ; London: Free Press ;, 1986.

MLA (9th ed.) Citation

Levitt, Theodore. The Marketing Imagination / Theodore Levitt. New, expanded ed. Free Press ;, 1986.

Warning: These citations may not always be 100% accurate.