APA (7th ed.) Citation

Kent, R. A. (1993). Marketing research in action / Raymond A. Kent. Routledge.

Chicago Style (17th ed.) Citation

Kent, Raymond A. Marketing Research in Action / Raymond A. Kent. London: Routledge, 1993.

MLA (9th ed.) Citation

Kent, Raymond A. Marketing Research in Action / Raymond A. Kent. Routledge, 1993.

Warning: These citations may not always be 100% accurate.