Erhorn, C., & Stark, J. (1994). Competing by design : creating value and market advantage in new product development / Craig Erhorn and John Stark: Creating value and market advantage in new product development. Omneo.
Chicago Style (17th ed.) CitationErhorn, Craig, and John Stark. Competing by Design : Creating Value and Market Advantage in New Product Development / Craig Erhorn and John Stark: Creating Value and Market Advantage in New Product Development. Essex Junction, Vermont: Omneo, 1994.
MLA (9th ed.) CitationErhorn, Craig, and John Stark. Competing by Design : Creating Value and Market Advantage in New Product Development / Craig Erhorn and John Stark: Creating Value and Market Advantage in New Product Development. Omneo, 1994.
Warning: These citations may not always be 100% accurate.