Library Catalogue Plus

APA (7th ed.) Citation

Economic and Social Research Council & Saunders, J. A. (1994). The marketing initiative : Economic and Social Research Council studies into British marketing / edited by John Saunders: Economic and Social Research Council studies into British marketing. Prentice Hall.

Chicago Style (17th ed.) Citation

Economic and Social Research Council and John A. Saunders. The Marketing Initiative : Economic and Social Research Council Studies into British Marketing / Edited by John Saunders: Economic and Social Research Council Studies into British Marketing. New York ; London: Prentice Hall, 1994.

MLA (9th ed.) Citation

Economic and Social Research Council and John A. Saunders. The Marketing Initiative : Economic and Social Research Council Studies into British Marketing / Edited by John Saunders: Economic and Social Research Council Studies into British Marketing. Prentice Hall, 1994.