APA (7th ed.) Citation

Sparling, K. (1994). Quality assurance in marketing : setting action standards for better results / Keith Sparling: Setting action standards for better results. McGraw-Hill.

Chicago Style (17th ed.) Citation

Sparling, Keith. Quality Assurance in Marketing : Setting Action Standards for Better Results / Keith Sparling: Setting Action Standards for Better Results. Maidenhead: McGraw-Hill, 1994.

MLA (9th ed.) Citation

Sparling, Keith. Quality Assurance in Marketing : Setting Action Standards for Better Results / Keith Sparling: Setting Action Standards for Better Results. McGraw-Hill, 1994.

Warning: These citations may not always be 100% accurate.