APA (7th ed.) Citation

Lears, T. J. J. (1994). Fables of abundance : a cultural history of advertising in America / Jackson Lears: A cultural history of advertising in America. Basic Books.

Chicago Style (17th ed.) Citation

Lears, T. J. Jackson. Fables of Abundance : A Cultural History of Advertising in America / Jackson Lears: A Cultural History of Advertising in America. New York: Basic Books, 1994.

MLA (9th ed.) Citation

Lears, T. J. Jackson. Fables of Abundance : A Cultural History of Advertising in America / Jackson Lears: A Cultural History of Advertising in America. Basic Books, 1994.

Warning: These citations may not always be 100% accurate.