APA (7th ed.) Citation

Schaaf, P. (1995). Sports marketing : it's not just a game anymore / Phil Schaaf: It's not just a game anymore. Prometheus Books.

Chicago Style (17th ed.) Citation

Schaaf, Phil. Sports Marketing : It's Not Just a Game Anymore / Phil Schaaf: It's Not Just a Game Anymore. Amherst, N.Y.: Prometheus Books, 1995.

MLA (9th ed.) Citation

Schaaf, Phil. Sports Marketing : It's Not Just a Game Anymore / Phil Schaaf: It's Not Just a Game Anymore. Prometheus Books, 1995.

Warning: These citations may not always be 100% accurate.