Bagozzi, R. P. (1994). Advanced methods of marketing research / edited by Richard P. Bagozzi. Blackwell.
Chicago Style (17th ed.) CitationBagozzi, Richard P. Advanced Methods of Marketing Research / Edited by Richard P. Bagozzi. Cambridge, Mass. ; Oxford: Blackwell, 1994.
MLA (9th ed.) CitationBagozzi, Richard P. Advanced Methods of Marketing Research / Edited by Richard P. Bagozzi. Blackwell, 1994.
Warning: These citations may not always be 100% accurate.