APA (7th ed.) Citation

Croft, M. J. (1994). Market segmentation : a step-by-step guide to profitable new business / Michael J. Croft: A step-by-step guide to profitable new business. Routledge.

Chicago Style (17th ed.) Citation

Croft, Michael J. Market Segmentation : A Step-by-step Guide to Profitable New Business / Michael J. Croft: A Step-by-step Guide to Profitable New Business. London: Routledge, 1994.

MLA (9th ed.) Citation

Croft, Michael J. Market Segmentation : A Step-by-step Guide to Profitable New Business / Michael J. Croft: A Step-by-step Guide to Profitable New Business. Routledge, 1994.

Warning: These citations may not always be 100% accurate.