APA (7th ed.) Citation

Hartley, R. F. (1998). Marketing mistakes and successes / Robert F. Hartley (7th ed.). Wiley.

Chicago Style (17th ed.) Citation

Hartley, Robert F. Marketing Mistakes and Successes / Robert F. Hartley. 7th ed. New York ; Chichester: Wiley, 1998.

MLA (9th ed.) Citation

Hartley, Robert F. Marketing Mistakes and Successes / Robert F. Hartley. 7th ed. Wiley, 1998.

Warning: These citations may not always be 100% accurate.