APA (7th ed.) Citation

Lancaster, G. A., & Massingham, L. (1998). Marketing management / Geoff Lancaster, Lester Massingham (2nd ed.). McGraw-Hill.

Chicago Style (17th ed.) Citation

Lancaster, Geoffrey A., and Lester Massingham. Marketing Management / Geoff Lancaster, Lester Massingham. 2nd ed. London: McGraw-Hill, 1998.

MLA (9th ed.) Citation

Lancaster, Geoffrey A., and Lester Massingham. Marketing Management / Geoff Lancaster, Lester Massingham. 2nd ed. McGraw-Hill, 1998.

Warning: These citations may not always be 100% accurate.