APA (7th ed.) Citation

Trout, J. The new positioning : the latest on the world's 1 business strategy: The latest on the world's 1 business strategy. McGraw-Hill.

Chicago Style (17th ed.) Citation

Trout, Jack. The New Positioning : The Latest on the World's 1 Business Strategy: The Latest on the World's 1 Business Strategy. London: McGraw-Hill.

MLA (9th ed.) Citation

Trout, Jack. The New Positioning : The Latest on the World's 1 Business Strategy: The Latest on the World's 1 Business Strategy. McGraw-Hill.

Warning: These citations may not always be 100% accurate.