Library Catalogue Plus

APA (7th ed.) Citation

Cateora, P. R., & Ghauri, P. N. (1999). International marketing / Philip R. Cateora and Pervez N. Ghauri (European ed.). McGraw-Hill.

Chicago Style (17th ed.) Citation

Cateora, Philip R., and Pervez N. Ghauri. International Marketing / Philip R. Cateora and Pervez N. Ghauri. European ed. London: McGraw-Hill, 1999.

MLA (9th ed.) Citation

Cateora, Philip R., and Pervez N. Ghauri. International Marketing / Philip R. Cateora and Pervez N. Ghauri. European ed. McGraw-Hill, 1999.