Schultz, D. E., & Kitchen, P. J. (2000). Communicating globally : an integrated marketing approach / Don E. Schultz, Philip J. Kitchen: An integrated marketing approach. Macmillan Business.
Chicago Style (17th ed.) CitationSchultz, Don E., and Philip J. Kitchen. Communicating Globally : An Integrated Marketing Approach / Don E. Schultz, Philip J. Kitchen: An Integrated Marketing Approach. Basingstoke: Macmillan Business, 2000.
MLA (9th ed.) CitationSchultz, Don E., and Philip J. Kitchen. Communicating Globally : An Integrated Marketing Approach / Don E. Schultz, Philip J. Kitchen: An Integrated Marketing Approach. Macmillan Business, 2000.
Warning: These citations may not always be 100% accurate.