APA (7th ed.) Citation

Brady, C., & Lorenz, A. (2001). End of the road : BMW and Rover : a brand too far / Chris Brady & Andrew Lorenz: BMW and Rover : a brand too far. Financial Times Prentice Hall.

Chicago Style (17th ed.) Citation

Brady, Christopher, and Andrew Lorenz. End of the Road : BMW and Rover : A Brand Too Far / Chris Brady & Andrew Lorenz: BMW and Rover : A Brand Too Far. London: Financial Times Prentice Hall, 2001.

MLA (9th ed.) Citation

Brady, Christopher, and Andrew Lorenz. End of the Road : BMW and Rover : A Brand Too Far / Chris Brady & Andrew Lorenz: BMW and Rover : A Brand Too Far. Financial Times Prentice Hall, 2001.

Warning: These citations may not always be 100% accurate.