APA (7th ed.) Citation

Varey, R. J. (2001). Marketing communication : principles and practice / Richard Varey: Principles and practice. Routledge.

Chicago Style (17th ed.) Citation

Varey, Richard J. Marketing Communication : Principles and Practice / Richard Varey: Principles and Practice. London: Routledge, 2001.

MLA (9th ed.) Citation

Varey, Richard J. Marketing Communication : Principles and Practice / Richard Varey: Principles and Practice. Routledge, 2001.

Warning: These citations may not always be 100% accurate.