Consumer behavior : a framework / John C. Mowen, Michael S. Minor. a framework /
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Format: | Book |
Language: | English |
Published: |
Upper Saddle River, N.J. :
Prentice Hall,
2000.
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100 | 1 | |a Mowen, John C. | |
245 | 1 | 0 | |a Consumer behavior : |b a framework / |c John C. Mowen, Michael S. Minor. |
260 | |a Upper Saddle River, N.J. : |b Prentice Hall, |c 2000. | ||
300 | |a xiv, 354 p. : |b ill., map ; |c 24 cm. | ||
504 | |a Includes bibliographical references and index | ||
650 | 0 | 0 | |a Consumer behavior |
700 | 1 | |a Minor, Michael |d 1950- | |
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