APA (7th ed.) Citation

Pelsmacker, P. d., Geuens, M., & Bergh, J. V. d. (2001). Marketing communications : cornerstones, instruments and applications / Patrick De Pelsmacker, Maggie Geuens and Joeri Van den Bergh: Cornerstones, instruments and applications. Financial Times Prentice Hall.

Chicago Style (17th ed.) Citation

Pelsmacker, Patrick de, Maggie Geuens, and Joeri Van den Bergh. Marketing Communications : Cornerstones, Instruments and Applications / Patrick De Pelsmacker, Maggie Geuens and Joeri Van Den Bergh: Cornerstones, Instruments and Applications. Harlow: Financial Times Prentice Hall, 2001.

MLA (9th ed.) Citation

Pelsmacker, Patrick de, et al. Marketing Communications : Cornerstones, Instruments and Applications / Patrick De Pelsmacker, Maggie Geuens and Joeri Van Den Bergh: Cornerstones, Instruments and Applications. Financial Times Prentice Hall, 2001.

Warning: These citations may not always be 100% accurate.