Library Catalogue Plus

APA (7th ed.) Citation

Narver, J. C., & Savitt, R. (1971). The marketing economy : an analytical approach / by J.C. Narver and R. Savitt: An analytical approach. Holt, Rinehart and Winston.

Chicago Style (17th ed.) Citation

Narver, J. C., and R. Savitt. The Marketing Economy : An Analytical Approach / by J.C. Narver and R. Savitt: An Analytical Approach. Holt, Rinehart and Winston, 1971.

MLA (9th ed.) Citation

Narver, J. C., and R. Savitt. The Marketing Economy : An Analytical Approach / by J.C. Narver and R. Savitt: An Analytical Approach. Holt, Rinehart and Winston, 1971.