APA (7th ed.) Citation

McGrath, M. E. (2004). Next generation product development : how to increase productivity, cut costs, and reduce cycle times / Michael E. McGrath: How to increase productivity, cut costs, and reduce cycle times. McGraw-Hill.

Chicago Style (17th ed.) Citation

McGrath, Michael E. Next Generation Product Development : How to Increase Productivity, Cut Costs, and Reduce Cycle Times / Michael E. McGrath: How to Increase Productivity, Cut Costs, and Reduce Cycle Times. New York, N.Y.: McGraw-Hill, 2004.

MLA (9th ed.) Citation

McGrath, Michael E. Next Generation Product Development : How to Increase Productivity, Cut Costs, and Reduce Cycle Times / Michael E. McGrath: How to Increase Productivity, Cut Costs, and Reduce Cycle Times. McGraw-Hill, 2004.

Warning: These citations may not always be 100% accurate.