APA (7th ed.) Citation

Hollensen, S. (2004). Global marketing : a decision oriented approach / Svend Hollensen: A decision oriented approach (3rd ed.). Financial Times Prentice Hall.

Chicago Style (17th ed.) Citation

Hollensen, Svend. Global Marketing : A Decision Oriented Approach / Svend Hollensen: A Decision Oriented Approach. 3rd ed. Harlow: Financial Times Prentice Hall, 2004.

MLA (9th ed.) Citation

Hollensen, Svend. Global Marketing : A Decision Oriented Approach / Svend Hollensen: A Decision Oriented Approach. 3rd ed. Financial Times Prentice Hall, 2004.

Warning: These citations may not always be 100% accurate.