APA (7th ed.) Citation

Ries, A., & Ries, L. (2003). The 22 immutable laws of branding / Al Ries and Laura Ries. Profile.

Chicago Style (17th ed.) Citation

Ries, Al, and Laura Ries. The 22 Immutable Laws of Branding / Al Ries and Laura Ries. London: Profile, 2003.

MLA (9th ed.) Citation

Ries, Al, and Laura Ries. The 22 Immutable Laws of Branding / Al Ries and Laura Ries. Profile, 2003.

Warning: These citations may not always be 100% accurate.