The marketing book / edited by Michael J. Baker & Susan J. Hart.

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Bibliographic Details
Other Authors: Baker, Michael J. (Michael John), 1935-, Hart, Susan J.
Format: Book
Language:English
Published: Oxford : Butterworth-Heinemann, 2008.
Edition:6th ed.
Subjects:
Marketing
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Description
Item Description:First published 1987.
ISBN:9780750685665

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