Implementing an integrated marketing communications strategy : how to benchmark and improve marketing communications planning in your business / Norman Hart.
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| Main Author: | |
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| Format: | eBook |
| Language: | English |
| Published: |
London :
Thorogood Publishing,
1999.
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| Subjects: | |
| Online Access: | https://ebookcentral.proquest.com/lib/lboro/detail.action?docID=308969 |
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