Library Catalogue Plus

APA (7th ed.) Citation

Anderson, J. C., Narus, J. A., & Narayandas, D. (2009). Business market management : understanding, creating and delivering value: Understanding, creating and delivering value (3rd ed.). Pearson Prentice Hall.

Chicago Style (17th ed.) Citation

Anderson, James C., James A. Narus, and Das Narayandas. Business Market Management : Understanding, Creating and Delivering Value: Understanding, Creating and Delivering Value. 3rd ed. Upper Saddle River, N.J.: Pearson Prentice Hall, 2009.

MLA (9th ed.) Citation

Anderson, James C., et al. Business Market Management : Understanding, Creating and Delivering Value: Understanding, Creating and Delivering Value. 3rd ed. Pearson Prentice Hall, 2009.