Library Catalogue Plus

APA (7th ed.) Citation

Schmitt, B., & Rogers, D. L. (2008). Handbook on brand and experience management / edited by Bernd H. Schmitt and David L. Rogers. Edward Elgar.

Chicago Style (17th ed.) Citation

Schmitt, Bernd, and David L. Rogers. Handbook on Brand and Experience Management / Edited by Bernd H. Schmitt and David L. Rogers. Cheltenham, UK ; Northampton, MA: Edward Elgar, 2008.

MLA (9th ed.) Citation

Schmitt, Bernd, and David L. Rogers. Handbook on Brand and Experience Management / Edited by Bernd H. Schmitt and David L. Rogers. Edward Elgar, 2008.