Hollensen, S. (2007). Global marketing a decision-oriented approach / Svend Hollensen: A decision-oriented approach (4th ed.). Financial Times Prentice Hall.
Chicago Style (17th ed.) CitationHollensen, Svend. Global Marketing a Decision-oriented Approach / Svend Hollensen: A Decision-oriented Approach. 4th ed. Harlow: Financial Times Prentice Hall, 2007.
MLA (9th ed.) CitationHollensen, Svend. Global Marketing a Decision-oriented Approach / Svend Hollensen: A Decision-oriented Approach. 4th ed. Financial Times Prentice Hall, 2007.
Warning: These citations may not always be 100% accurate.