Library Catalogue Plus

APA (7th ed.) Citation

Kotler, P., & Armstrong, G. (2010). Principles of marketing / Philip Kotler, Gary Armstrong (13th ed., Global ed.). Pearson.

Chicago Style (17th ed.) Citation

Kotler, Philip, and Gary Armstrong. Principles of Marketing / Philip Kotler, Gary Armstrong. 13th ed., Global ed. Upper Saddle River :: Pearson, 2010.

MLA (9th ed.) Citation

Kotler, Philip, and Gary Armstrong. Principles of Marketing / Philip Kotler, Gary Armstrong. 13th ed., Global ed. Pearson, 2010.