APA (7th ed.) Citation

Hooley, G. J., Piercy, N., & Nicoulaud, B. (2012). Marketing strategy & competitive positioning / Graham Hooley, Nigel F. Piercy, Brigitte Nicoulaud (5th ed.). Financial Times Prentice Hall.

Chicago Style (17th ed.) Citation

Hooley, Graham J., Nigel Piercy, and Brigitte Nicoulaud. Marketing Strategy & Competitive Positioning / Graham Hooley, Nigel F. Piercy, Brigitte Nicoulaud. 5th ed. Harlow: Financial Times Prentice Hall, 2012.

MLA (9th ed.) Citation

Hooley, Graham J., et al. Marketing Strategy & Competitive Positioning / Graham Hooley, Nigel F. Piercy, Brigitte Nicoulaud. 5th ed. Financial Times Prentice Hall, 2012.

Warning: These citations may not always be 100% accurate.