APA (7th ed.) Citation

O'Keefe, D. J. (2002). Persuasion : theory & research / Daniel J. O'Keefe: Theory & research (2nd ed.). Sage Publications.

Chicago Style (17th ed.) Citation

O'Keefe, Daniel J. Persuasion : Theory & Research / Daniel J. O'Keefe: Theory & Research. 2nd ed. Thousand Oaks, CA: Sage Publications, 2002.

MLA (9th ed.) Citation

O'Keefe, Daniel J. Persuasion : Theory & Research / Daniel J. O'Keefe: Theory & Research. 2nd ed. Sage Publications, 2002.

Warning: These citations may not always be 100% accurate.