APA (7th ed.) Citation

Czinkota, M. R., & Ronkainen, I. A. (2011). Global business positioning ventures ahead / Michael R. Czinkota, Ilkka A. Ronkainen: Positioning ventures ahead. Routledge.

Chicago Style (17th ed.) Citation

Czinkota, Michael R., and Ilkka A. Ronkainen. Global Business Positioning Ventures Ahead / Michael R. Czinkota, Ilkka A. Ronkainen: Positioning Ventures Ahead. London: Routledge, 2011.

MLA (9th ed.) Citation

Czinkota, Michael R., and Ilkka A. Ronkainen. Global Business Positioning Ventures Ahead / Michael R. Czinkota, Ilkka A. Ronkainen: Positioning Ventures Ahead. Routledge, 2011.

Warning: These citations may not always be 100% accurate.