Personal influence : the part played by people in the flow of mass communications / Elihu Katz and Paul F. Lazarsfeld.

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Bibliographic Details
Main Author: Katz, Elihu, 1926-
Corporate Author: Bureau of Applied Social Research
Other Authors: Lazarsfeld, Paul F. (Paul Felix)
Format: Book
Language:English
Published: New York : London : Free Press ; Collier-Macmillan, 1964.
Edition:Pbk ed.
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