APA (7th ed.) Citation

Mullins, J. W. (2013). The new business road test : what entrepreneurs and executives should do before launching a lean start-up / John Mullins: What entrepreneurs and executives should do before launching a lean start-up (Fourth edition.). Pearson.

Chicago Style (17th ed.) Citation

Mullins, John W. The New Business Road Test : What Entrepreneurs and Executives Should Do Before Launching a Lean Start-up / John Mullins: What Entrepreneurs and Executives Should Do Before Launching a Lean Start-up. Fourth edition. Harlow, England: Pearson, 2013.

MLA (9th ed.) Citation

Mullins, John W. The New Business Road Test : What Entrepreneurs and Executives Should Do Before Launching a Lean Start-up / John Mullins: What Entrepreneurs and Executives Should Do Before Launching a Lean Start-up. Fourth edition. Pearson, 2013.

Warning: These citations may not always be 100% accurate.