Paul Trott. (2012). Innovation management and new product development Paul Trott (5th ed.). Pearson Education Ltd.
Chicago Style (17th ed.) CitationPaul Trott. Innovation Management and New Product Development Paul Trott. 5th ed. Harlow: Pearson Education Ltd, 2012.
MLA (9th ed.) CitationPaul Trott. Innovation Management and New Product Development Paul Trott. 5th ed. Pearson Education Ltd, 2012.
Warning: These citations may not always be 100% accurate.