APA (7th ed.) Citation

Hancock, J. (2016). Brand/story : cases and explorations in fashion branding / Joseph H. Hancock, II: Cases and explorations in fashion branding (Second edition.). Fairchild Books.

Chicago Style (17th ed.) Citation

Hancock, Joseph. Brand/story : Cases and Explorations in Fashion Branding / Joseph H. Hancock, II: Cases and Explorations in Fashion Branding. Second edition. New York: Fairchild Books, 2016.

MLA (9th ed.) Citation

Hancock, Joseph. Brand/story : Cases and Explorations in Fashion Branding / Joseph H. Hancock, II: Cases and Explorations in Fashion Branding. Second edition. Fairchild Books, 2016.

Warning: These citations may not always be 100% accurate.