APA (7th ed.) Citation

Holt, D., & Cameron, D. (2010). Cultural strategy using innovative ideologies to build breakthrough brands / Douglas Holt and Douglas Cameron: Using innovative ideologies to build breakthrough brands. Oxford University Press.

Chicago Style (17th ed.) Citation

Holt, Douglas, and Douglas Cameron. Cultural Strategy Using Innovative Ideologies to Build Breakthrough Brands / Douglas Holt and Douglas Cameron: Using Innovative Ideologies to Build Breakthrough Brands. Oxford: Oxford University Press, 2010.

MLA (9th ed.) Citation

Holt, Douglas, and Douglas Cameron. Cultural Strategy Using Innovative Ideologies to Build Breakthrough Brands / Douglas Holt and Douglas Cameron: Using Innovative Ideologies to Build Breakthrough Brands. Oxford University Press, 2010.

Warning: These citations may not always be 100% accurate.