Library Catalogue Plus

APA (7th ed.) Citation

Linoff, G. S., & Berry, M. J. A. (2011). Data mining techniques : for marketing, sales, and customer relationship management / Gordon S. Linoff, Michael J.A. Berry: For marketing, sales, and customer relationship management (3rd ed.). Wiley.

Chicago Style (17th ed.) Citation

Linoff, Gordon S., and Michael J. A. Berry. Data Mining Techniques : For Marketing, Sales, and Customer Relationship Management / Gordon S. Linoff, Michael J.A. Berry: For Marketing, Sales, and Customer Relationship Management. 3rd ed. Indianapolis, IN: Wiley, 2011.

MLA (9th ed.) Citation

Linoff, Gordon S., and Michael J. A. Berry. Data Mining Techniques : For Marketing, Sales, and Customer Relationship Management / Gordon S. Linoff, Michael J.A. Berry: For Marketing, Sales, and Customer Relationship Management. 3rd ed. Wiley, 2011.