APA (7th ed.) Citation

Ross, B., & Segal, C. (2009). The influential fundraiser using the psychology of persuasion to achieve outstanding results / Bernard Ross & Clare Segal: Using the psychology of persuasion to achieve outstanding results. Jossey-Bass ; John Wiley [distributor].

Chicago Style (17th ed.) Citation

Ross, Bernard, and Clare Segal. The Influential Fundraiser Using the Psychology of Persuasion to Achieve Outstanding Results / Bernard Ross & Clare Segal: Using the Psychology of Persuasion to Achieve Outstanding Results. San Francisco, Calif. : Chichester: Jossey-Bass ; John Wiley [distributor], 2009.

MLA (9th ed.) Citation

Ross, Bernard, and Clare Segal. The Influential Fundraiser Using the Psychology of Persuasion to Achieve Outstanding Results / Bernard Ross & Clare Segal: Using the Psychology of Persuasion to Achieve Outstanding Results. Jossey-Bass ; John Wiley [distributor], 2009.

Warning: These citations may not always be 100% accurate.