APA (7th ed.) Citation

Marr, B. (2015). Big data : using SMART big data, analytics and metrics to make better decisions and improve performance / Bernard Marr: Using SMART big data, analytics and metrics to make better decisions and improve performance. Wiley.

Chicago Style (17th ed.) Citation

Marr, Bernard. Big Data : Using SMART Big Data, Analytics and Metrics to Make Better Decisions and Improve Performance / Bernard Marr: Using SMART Big Data, Analytics and Metrics to Make Better Decisions and Improve Performance. Chichester, West Sussex: Wiley, 2015.

MLA (9th ed.) Citation

Marr, Bernard. Big Data : Using SMART Big Data, Analytics and Metrics to Make Better Decisions and Improve Performance / Bernard Marr: Using SMART Big Data, Analytics and Metrics to Make Better Decisions and Improve Performance. Wiley, 2015.

Warning: These citations may not always be 100% accurate.